About
Brand systems designer
I help ambitious teams build a brand system that still holds when the work gets hard — one identity, every touchpoint.
The work is type, voice, and rules people can use on a Tuesday. Not a new logo every time the market moves.
Recent systems: Atlas Health after a 40-hospital merger, Northline freight, and Lumen Arts.
What I do
Ask about my work
My advocate is trained on everything I've published. Here's where it goes deep.
Atlas Health rebrand
A single identity that survived a merger, a new product line, and a 40-hospital rollout.
Northline freight system
Type, color, and a voice guide that warehouse crews and the board could both use.
Lumen Arts identity
A gallery system that works on a shipping crate and a donor invitation.
FAQ
Frequent questions
Who do you work with?
Brand leads and operators who are done decorating. If the identity has to survive a merger, a launch, or a messy org chart, that is my seat.
How fast can someone get a site like this?
On Taper, you drop the work you already have. The site, the story, and the cited chat come from that — not from a blank page.
How do I reach you?
Email hello@maya.taper.ink, or start on the site: https://maya.taper.ink — FAQ at https://maya.taper.ink/faq, agent-readable profile at https://maya.taper.ink/llms.txt.
What makes your brand systems work?
They hold together under real constraints — one identity, every touchpoint. Atlas Health is the proof: one system across a 40-hospital rollout.